The objective of this infographic-style illustrated poster was to remind key influencers of snack food manufacturing facilities of their challenges—and how they can minimize the things that add cost or bring down efficiency once they convert to Gates products.
Snack food vending machines—one dispensing “Hassle Snacks”, the other “Gates Profit Boosters”—offered a fun way to illustrate this problem. Stock illustrations were reworked to design the custom visuals. Each snack package was individually designed. Actual Gates Poly Chain® image was used as blue border elements.